News release Public Information Office  SLU 10880   Hammond, LA 70402   phone: 985-549-2341   fax: 985-549-2061 publicinfo@selu.edu Spring 2004 news releases Public Information home News archive Contact: Christina Chapple Date: 8/13/04   SOUTHEASTERN CHANNEL TO AIR NEW BUSINESS SHOW      HAMMOND -- “Northshore Business,” a 30-minute magazine show highlighting business and economic development on the north shore, will debut at 7 p.m. Monday, Aug. 16 on the Southeastern Channel, Southeastern Louisiana University’s national award-winning education access channel on Charter Cable Channel 18.       “Northshore Business” utilizes university faculty and successful north shore businessmen to provide helpful information and advice for north shore business owners. The show will air again at 7:30 p.m. Aug. 18 and 7 pm. Aug. 20, as well as at 7 p.m. each Monday night, said Rick Settoon, general manager of the Southeastern Channel.      “’Northshore Business’ presents a wide range of topics on running a business -- from personnel management and finance to marketing,” Settoon said. “The show’s goal is to help north shore business owners succeed. This type of training on the Southeastern Channel helps carry out the university’s mission to further economic and industrial development of the region.”      “Northshore Business” is hosted by Lou Sandoz, former IBM executive and international business consultant who owns a Slidell construction business.        Settoon said the first episode includes an update of recent business development in each of the north shore parishes. It will also feature the inspiring success story of Smitty’s Supply of Roseland, a small mom-and-pop auto parts store that has blossomed into a multimillion dollar, international business.      The show includes a tour through the university’s Southeast Louisiana Business Center with director Bill Joubert, who explains how business owners can develop a good customer profile.  Advice on effective advertising is provided in a studio interview with Nick Gagliano of the Gagliano Group advertising agency in Hammond.        The program wraps with “Tech Tips” from Mike Asoodeh, assistant vice-president of technology at Southeastern. Asoodeh tells businessmen how to assure computer security and privacy for their information.      Settoon said a new episode of “Northshore Business” will be produced every two months. The Southeastern Channel’s schedule is available online at www.selu.edu/tv.