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Contact: Christina Chapple
Date: 5/4/05
 
New Fanfare logo designer congratulatedClick on image for publication quality photo 

NEW FANFARE LOGO – A design by Jessica Clement, a junior graphic design major from Destrehan, third from left, has been chosen as the new logo for Fanfare, Southeastern Louisiana University’s annual arts festival. Congratulating Clement are, from left, Donna Gay Anderson, director of the Columbia Theatre for the Performing Arts/Fanfare; Gary Keown, associate professor of visual arts; President Randy Moffett; Tammy Bourg, dean of the College of Arts and Sciences; and John Crain, provost and vice president for academic affairs.

SOUTHEASTERN STUDENT CREATES NEW FANFARE LOGO 
       HAMMOND – In honor of its 20th anniversary, Fanfare, Southeastern Louisiana University’s annual festival of the arts, is unveiling a new logo.
       Southeastern graphic design student Jessica Clement of Destrehan designed the festival’s new trademark, which will debut in conjunction with Fanfare 2005 in October.
       Clement’s design was one of 14 submitted by students of Southeastern graphic design professor Gary Keown. Donna Gay Anderson, director of Fanfare and the Columbia Theatre for the Performing Arts, invited Keown’s students to take on the logo design project.
       “A new logo seemed an appropriate way to mark Fanfare’s 20th anniversary landmark,” Anderson said. “The students’ hard work was greatly appreciated.”
        “We gave them some very specific guidelines,” Anderson said. “We wanted a logo that would be timeless and versatile. Since its inception in 1986, one of the wonderfully unique characteristics of Fanfare has been the variety of its programming. So, it was crucial that this logo speak to all areas of the arts.”
       Anderson said four finalists were selected by Southeastern graphic designers Terry Bahm and Melanie Vaughan and artist Mary Hollister, director of special development activities for the Southeastern Development Foundation. The designs were then submitted to the Columbia/Fanfare Advisory Executive Committee, which chose Clement’s logo.
       The arched shape and type treatment of Clement’s logo echo Fanfare’s original trademark, but Clement replaced the old logo’s “clapping hands” with Art Deco elements that reflect the architecture of the Columbia Theatre, Fanfare’s principal venue. 
       “I’m so honored,” Clement said, a junior graphic design major. “This will give me such a boost on my resume.” Clement received a $300 honorarium for her winning design.
       Other finalists were Rebekah Strasen of Lutcher, Kayla Denova of Port Allen, and Nicole Godrey of New Orleans.
       President Randy Moffett said the Southeastern administration was very pleased about tapping student talent for the new logo. “This was a great learning experience for you,” he told the graphic design students, who gathered at the Columbia for a reception to announce the winning logo. “In the real world, you will always be in competition, and that is good since competition brings out the best.”
       Praising the overall quality of the designs, he added, “I’m just glad I didn’t have to make the choice.”
       The Fanfare logo competition was not the first time Keown’s students have been challenged to create designs. He said classes have also developed presidential holiday cards, a poster for a local fireworks company, and logos for the College of Arts and Sciences, KSLU, and the Recreational Sports and Wellness Department.